Why Students Asked for This
Before Drip+ or even our first full-scale activation, we kept hearing the same things:
- I’d support this monthly if I got early access.
- Can you help our club fundraise too?
- Why aren’t these brands here more often?
- I just want to feel good in what I wear without breaking the bank.
College Liquidation was built in response.
Every decision — from pricing tiers to product sourcing to distribution — was shaped by direct student feedback, real student needs, and a desire to build something they could be proud of.